And what you are saying above is definitely correct, and if Bing does things right and can avoid this frivolous lawsuit http://www.businesswire.com/portal/site/home/pe… — they they could give Google a run for their money.

But I don't believe Microsoft is going to overrun the market with their commercial prowess, it's going to have to be something (like a feature, tool or something SO innovative) — as profound and deafening as the blow was when Apple took over the market with iPods and iPhones.

So yes, Google is easily in a position to lose footing.

While you can go to a different database, others just don't have but a SPECK of dust the size of data compared to Google.

Either way, even if someone programmatically comes up with some fantastic solution, the problem still remains. There is NO accuracy even in Google data, and they now say their numbers are merely estimates on the Trends and Hot Trends sections. So whether it's Google's data, or anybody else, it's still inaccurate and the only true test of how effective a keyword is to create a page and get some links to it.

Once a page gets traffic to it, based on the content and the expertise of crafting the web copy and the backend follow-up system, THAT will determine the profitability of a keyword.

There is NO WAY a keyword tool or software can tell you how profitable a keyword is because the tool doesn't know the level of expertise or your abilities to be able to profit from the net. So those numbers that tools spit out are so hypothetical, it's ridiculous (and Einstein would have a good laugh at it if he were alive).

Actually, I tried their Analytics with conversion tracking — and that failed miserably.

The analytics I'm actually more concerned about because if they know that — that's
insider stuff they can use — whereas my email is somewhat sensitive in nature,
but I'm sure there is SO MUCH email out there (however, it is scary to think if they
target you, they can instantly lookup your entire pathology over time that they've
been collecting data from you).

So any developer, like NicheBOT.com, can get the same data that Google provides on the External Tool, but they monetize it by charging through their Adwords API.

So in essence, if you wanna get bulk results or do fancy data gathering, you PAY for it.

This post was mentioned on Twitter by jim_morris: I can’t believe Google did this last night http://www.nichebot.com/blog/447/google-hot-trends-down-to-20/...