"Sex and the City" film a marketing dream (Reuters via Yahoo! News)
From Manolo Blahnik high heels to designer dresses, the materialism of the characters in television's "Sex and the City" has made the movie version a marketing dream that some companies are paying for dearly and at least one is getting for free.
The Hottest Trends Of Internet Marketing (WebProNews)
In internet marketing circles, there are a handful of names that pretty much everyone should recognize; Danny Sullivan, Dr. Ralph Wilson, and Larry Chase are among them. What? You’ve never heard of Larry Chase ? read more
Private equity funds in marketing blitz (Financial Times)
Private equity funds are responding to harder times by adopting a financial services equivalent of the marketing world’s attack advertisements and peppering investor presentations with comparisons that are meant to differentiate – and elevate – themselves from their competitors.
